Bloomingdale’s To Feature Alice In Wonderland Exhibits And Window Displays

January 28, 2010 | by Disney Dreaming

It has just been announced that Bloomingdale’s will have special, one-of-a-kind in-store exhibits and window displays for the upcoming Disney movie “Alice In Wonderland.” These displays will be placed in the flagship 59th Street store in New York City and will appear in March.

These window displays will highlight a number of items that have been designed in conjunction with the film – including dresses and signature jewelry from Sue Wong and Tom Binns respectively.

There will also be window displays which will feature select costumes and props as well as detailed information from the “Alice In Wonderland” movie.

In addition to the flagship store in New York, six other Bloomingdale’s stores across the United States will enhance their Alice In Wonderland merchandise displays with special signage and video screens that will play behind-the-scenes footage from the film.

The stores that will have these special displays are:
- Beverly Center CA
- Century City, CA
- San Francisco, CA
- South Coast Plaza, CA
- Aventura, FL
- Short Hills, NJ

Pam Lifford, Executive Vice President of Global Fashion and Home at Disney Consumer Products said about this new venture between Disney Consumer Products and Bloomingdale’s: “The arresting settings and characters in Tim Burton’s interpretation of Alice In Wonderland provided great inspiration and have made it possible for us to work with this renowned group of designers to create a truly unique collection of lifestyle products that will continue to position Disney at the forefront of fashion trends. Our collaboration with Bloomingdale’s brings it all together in a way that is fun and interesting for consumers and Disney fans alike.”

Alice In Wonderland hits theaters on March 5, 2010.

Source: Disney Consumer Products