Walt Disney Company Announces The End Of ESPN The Weekend

July 24, 2011 • By Home

The Walt Disney Company has announced that there won’t be another ESPN The Weekend. The event was held at Disney’s Hollywood Studios this year and has been around since 2004, bringing athletes to Walt Disney World.

here is what Disney Sports Media Director Darrell Fry said about the cancellation of the event:

In order to focus our efforts on ESPN’s growing year-round presence at Walt Disney World Resort, we have decided to no longer host ESPN The Weekend. Moving forward, our focus will be on creating events like the new ESPN RISE Girls Showcase and the ESPN RISE Games, which provide a stage for tens of thousands of athletes from around the country.

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