Disney AppMATes “Cars” Commercial

September 29, 2011 | by Disney Dreaming

Disney has a new line of products called Disney AppMATes featuring the characters from Disney/Pixar’s “Cars” movie. Below is a description and a video so you can learn more before the products arrive in stores on October 1st!

“Introducing Disney AppMATes – a new line of toys that comes to life digitally when used with an Apple iPad allowing kids to use the tablet’s screen as a virtual play mat. The Appmates toy line features miniature Disney•Pixar Cars 2 vehicles with sensors on the base of each toy that are recognized as a unique footprint by an app with no cable or Bluetooth connection required. Simply download the free Cars 2 Appmates app from the iTunes app store, place your favorite Appmates toy character on the screen and play. Ages 4+

Toys available Oct. 1 at national retailers, Apple Store, Apple Store online, Disney Store and www.DisneyStore.com with vehicle two-packs featuring four characters including Lightning McQueen, Tow Mater, Finn McMissile, and Holley Shiftwell. Two additional characters — Francesco Bernoulli and Shu Todoroki — will launch in November and be available exclusively through Apple Store and Apple Store online.”