The Barbie Project Launches To Help Calm Controversy

May 26, 2014 • By

Barbie Project

Looks like the Barbie brand is realizing that some parents don’t want their kids playing with Barbie because they don’t see any positive benefits to the doll and all of her accessories. However, Mattel is trying to change that!

Mattel just launched the Barbie Project. Read more about the project below:

Barbie. It’s amazing how one doll can conjure so many different feelings and spark so much conversation. To learn more about how kids and their parents really feel about playing with Barbie, we started The #BarbieProject. No scripts. No rehearsals. Just real kids, real parents, telling their stories. What do you see when your kids play with Barbie? Join the conversation by sharing your story using #BarbieProject

Watch below, and share YOUR thoughts with us on Twitter @Disney_Dreaming!